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Alan Minton
VP, Business Development
703.941.7766 x103
alan@trackg.com
AIMS | MOBIS
Capability Statement
BPA now available EPA wide
Marketing Public Programs training, videos, searchable database of campaigns
Video of futurist shares insight that could impact your marketing plans
 
   
 
Multimedia  |  Web  |  Design  |  Events  |  Marketing 
The Track Group is your full-service firm with skills to develop every aspect of a marketing campaign. Starting with the TRACK framework and managing with creative execution, The Track Group has the experience to leverage the most effective media for your needs including online, publications, outdoor, direct mail, and TV/radio.
 
 
Marketing Consultation
The Track Group is founded on the marketing framework that we created of Target-Reach-Action-Close-Keep.  We apply this framework to all marketing projects.

Click here to learn more about our unique framework and how it can be applied to your marketing campaigns. To obtain a copy of the book "TRACK Marketing", click here.
 
Washington Convention Center - Exhibitor Satisfaction Survey
The Washington Convention Center was looking for a way to learn about the needs and experiences of exhibitors who attended recent shows at the center. Track developed a survey and invited exhibitors via a personalized email and provided in-depth reporting back to the center after each show. A special survey was also developed when the new center opened to better understand the needs of a wide range of show managers.
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Proofreading and Editing for IRS Report to Congress

The IRS contracted with The Track Group to proofread and edit the IRS ETAAC 2005 report to be delivered to Congress.

Proofreading: Fix any errors that occur in the original 25 page document making a note of all revisions

Editing: Make any edits to the layout or flow of the document that will make it easier to read.

Style: Positioning of graphs, charts, photos and the cover layout to make the layout look better and easy to read.

Formatting: Consistent use of font styles and sizes for headings, body and captions. Consistent margins, line spacing, etc.

 
The National Association of Dental Assistants - Member Compensation Survey
NADA wanted to provide it's members with a compensation report and Track executed a survey to uncover the data needed as well as provide the client with usable reporting information.
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National Association of Membership Directors - National Survey of Membership Statistics
NAMD wanted to better understand their members in terms of demographics. Track developed a comprehensive member survey and provided in-depth reporting to the client.
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